Customer Centricity
30 August 2024, Friday | 04:00 PM - 06:00 PM (GMT+8)
This course emphasizes the strategic importance of putting Customer-Centricity at the core of executive management and board level agendas. For the past decade, several concepts, processes, tools and methodologies have laid out both the business philosophy and organizational foundation for customer-centricity. For several companies, the adoption of this philosophy has remained limited to the customer service and satisfaction function, but a mere part of the overall concept. For the few companies that have chosen to fully adopt this philosophy, not only have they substantially progressed on this front, but have proven to reap the rewards financially – raising revenues and overall corporate valuations.
This course will provide the concept, philosophy, and actual practice of Customer-Centricity. It will include Customer Analytics and Intelligence – from profiling to customer value segmentation models. It will present cases of how companies have moved beyond mere insight into action, or more commonly known as customer engagement. Importantly as well, it will present the customer management metrics (e.g. customer equity and customer lifetime value) that should be monitored constantly at executive management and even board level.
SCHEDULE
26 July 2024, Friday
4:00 PM to 6:00 PM (GMT+08)
30 August 2024, Friday
4:00 PM to 6:00 PM (GMT+08)
27 September 2024, Friday
4:00 PM to 6:00 PM (GMT+08)
25 October 2024, Friday
4:00 PM to 6:00 PM (GMT+08)
29 November 2024, Friday
4:00 PM to 6:00 PM (GMT+08)
13 December 2024, Friday
4:00 PM to 6:00 PM (GMT+08)
Building a Working and Effective Board: Essential Steps to Success
Atty. Teodoro Kalaw IV, FICD
Corporate Secretary and Thought Leadership Chair
Institute of Corporate Directors
Customer Centricity
Mr. Ramon Vicente Roxas, MICD
Founder and Managing Director
Capability Philippines, Inc.
Effectively Cascading the Company Strategic Plan
Mr. Rex Drilon II, FICD
Former Chairman,
Institute of Corporate Directors
Deploying a Data-first Strategy: Separating Fact Versus Fiction
Dr. David R. Hardoon, FICD
Chief Executive Officer
Aboitiz Data Innovation
Who is Responsible for Your Corporate Culture
Mr. Frank Numann, FICD
Independent Anti-Bribery Consultant
Health Governance: The Value for Strategic Purchasing
Dr. Kenneth Y. Hartigan-Go MD, MD (UK), FICD
Adjunct Faculty
Asian Institute of Management
Download the ICD Masterclass Series
Event Brochure here
NON-MEMBERS
SOLO PASS: PHP 3,000.00
Attend one session only (Inclusive of VAT)
SERIES PASS: PHP 12,000.00
Attend all six sessions (Inclusive of VAT)
ICD MEMBERS
NOTE: Registration for
ICD Members is FREE
Discounts applicable (Only 1 discount is applicable per registration)
○ 5% if referred by an ICD Member
○ 5% Group Discount with a minimum of 5 participants in the same company
This online course is free for all ICD Members.
However, if you would like to receive the
E-Certificate and materials, the program fee is PHP 1,000.00 per session.